Nursery World - Work Matters: Management Focus

Franchising is the way to grow, as a nursery chain that is quickly expanding across England has discovered. Karen Faux reports.

Group operations director Rebecca Crosby reports that Monkey Puzzle Day Nurseries receives a very high volume of enquiries on a daily basis from people who are interested in joining its franchise. With 24 sites and a further 12 poised to launch, it is currently one of the fastest expanding chains in the UK.

Monkey Puzzle was launched as a franchise operation in 2003. Ms Crosby says, 'At that point we had established three successful nurseries as a family business, and because people were coming to us and saying there were market gaps for similar settings in other areas, we identified that franchising was the way forward.'

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